Help Buyers Buy: The Secret to Crushing Complex Sales
Modern buyers demand a virtual, seller-free, and streamlined buying experience. But sales tools fail to deliver. While sales enablement software pushed efficiency to the max, buyer-seller collaboration has not changed in the last 20 years. The result? Buyers are frustrated by multiple meetings before getting a demo, too many options, and unmanageable buying centres. Unfortunately, buyer frustration kills deals. But there's also a big opportunity: WOW your prospects by creating a super smooth buying journey.
December 20, 2022